Our first of many McIntosh BLUE experiences, The Ultimate Performance Weekend in Austin, Texas, was an exciting few days in the live music capitol of the world! McIntosh BLUE guests were given the opportunity to experience Sting and the United States Grand Prix like never before.
This one-of-a-kind McIntosh BLUE experience included an exclusive “Meet and Greet” with legendary Sting at the concert, VIP pre and after parties, personal equipment demos, and the thrill of F1 racing on Friday, Saturday, and Sunday. McIntosh guests, too, were surprised when Sting himself showed up and joined the after party at W’s Secret Bar, where our Team recently installed a new turntable to accompany some very cool, vintage McIntosh equipment.
All in all, The Ultimate Performance Weekend was filled with music, racing and ultimately great performances— thank you to our special guests who joined us.
Ellis Reid, Director of Marketing